Flavors and taste modulation

Elevate the taste experience

The key to elevating consumer and patient health is simple: nutrition and drug products that taste great and perform better. That’s why we design irresistible flavors and tastes that capture the imagination and drive desire. In fact, what inspires us most is co-creating standout products that deliver positive emotional experiences people never forget. 

Our breakthrough flavor solutions and technologies help optimize taste, texture, and enjoyment across dietary supplements, pharma, and more. Whether it’s masking the bitter aftertaste of APIs or enhancing sweetness onset and mouthfeel, together we can take taste experiences to the next level. 

Fueling consumer and patient preferences through great taste

As a key factor in elevating health and wellness sensory experiences, taste has the power to drive product success and enhance compliance.

>50%

of adult customers say taste is the most important purchase driver for vitamins and supplements1

1 out of 2

parents choose vitamins and other supplements for their child based on taste acceptance1

>60%

of APIs in the market are considered bitter2

An all-inclusive taste offering

From flavors to sensation enhancement and sugar reduction, explore our full range of solutions to meet your specific consumer and patient needs.

Discover our taste solutions

Together, we can transform essential health and wellness products into truly desirable ones. Our full spectrum of flavors, along with market & consumer insights, opens a world of possibilities. Explore new ways to solve taste challenges and maximize consumer and patient enjoyment for great health experiences.

Making medicines taste better

Taste plays a key role in patient compliance, but over 60% of APIS are considered bitter1. To improve acceptance and meet the rising demand for patient-friendly dosage forms, we co-create formulations that consider the patient experience from the beginning of the drug development journey, via a wide range of flavor tonalities, taste modulators, and encapsulation technologies.

Close up of unrecognizable single mother pouring syrup into the spoon for her sick child.
Mother giving medicine cough syrup to her little daughter at home.

Formulate with specialty excipients

Our high-quality excipient portfolio – including GMP-compliant vitamins and vitamin derivatives, as well as flavors and taste modulators – can help to overcome complex formulation challenges. From improving the functionality of products to optimizing taste profile for better patient compliance, we help our customers formulate with success.

References

1. dsm-firmenich Taste Lounge online Consumer Community. Total Sample n-200, September 2021

2. Dagan-Wiener A, Nissim I, Ben Abu N, Borgonovo G, Bassoli A, Niv MY. Bitter or not? BitterPredict, a tool for predicting taste from chemical structure. Sci Rep. 2017 Sep 21;7(1):12074. doi: 10.1038/s41598-017-12359-7

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