Press Release
April 4, 2025
At in-cosmetics Global 2025, dsm-firmenich, innovators in nutrition, health, and beauty, takes center stage with a visionary presence that unites science, emotion, and sustainability. Leading in their mission to bring progress to life, the company showcases transformative solutions and innovations, going beyond wellbeing by uniting delight and care for positive impact on people and planet.
Amsterdam, April 8th–10th, 2025
At in-cosmetics Global 2025, dsm-firmenich, innovators in nutrition, health, and beauty, takes center stage with a visionary presence that unites science, emotion, and sustainability. Leading in their mission to bring progress to life, the company showcases transformative solutions and innovations, going beyond wellbeing by uniting delight and care for positive impact on people and planet.
“At dsm-firmenich, we see beauty not only as a form of self-expression but as a force for good,” says Parand Salmassinia, President of dsm-firmenich Beauty & Care. “Through this year’s presence at in-cosmetics, we are proud to bring our purpose to life — delivering elevated science that truly uplifts lives.”
dsm-firmenich invites visitors to booth 5C10, a scented and light-filled 162 sqm stand, to enter an immersive experience that blends elevated scientific expertise with multisensorial storytelling. From powerful green chemistry solutions, award-winning innovations, to advanced, AI-powered sun care tools to drive formulation excellence — the booth experience reflects the company’s commitment to delivering elevated science.
Perfumery & Beauty: Beyond Wellbeing.
At the core of the dsm-firmenich showcase is the synergy of science, nature, beauty, and emotion, each serving to elevate solutions to their highest potential:
In Beauty & Care, the award-winning innovations and solutions bring science to the center of daily life: SYN®-COLL CB activates your collagen for lifelong slow-aging powered by green chemistry for sustainable formulations; ETERWELL™ HAIR, the game-changing innovation powered by senolytic science with ethically sourced ingredients for hair longevity; PARSOL® SLX, the award-winning, multi-talented, microbiome-friendly UVB filter that delivers maximum sun protection with an elevated sensorial experience; and the state-of-the-art, science-based SUNSCREEN OPTIMIZER™ formulation tool, for precision formulation on the latest regulatory and sustainability requirements in the industry. Discover also the dsm-firmenich proprietary 3D Mapping Technology that bridges the gap between scientific data and consumer language.
Explore these innovations at the booth 5C10, and the sensory bar, innovation zone, and sustainability corner.
Step into our Perfumery capabilities corner and indulge your senses—experience our exclusive scent innovations up close and explore the future of fragrance with: clearsense® beauty, a patent-pending, cutting-edge science for body care and hair care fragrances that combines dsm-firmenich’s most effective and complementary innovations to target a wide range of bad odors; haloscent®, a proprietary and patented fragrance release technology creating an amplified sensorial experience with every use for more noticeable, more delightful and more sustainable fragrances; and emoticode® focus, a part of the dsm-firmenich emotion program™, feel more, live more with emoticode® focus, the first full fragrance solution targeting focus and mind clarity helping you to recenter and enjoy the present moment.
For Ingredients, the world-class palette of dsm-firmenich will be highlighted through new and exclusive launches: Bell Pepper Green Firgood® Alc, a 100% natural, solvent-free extract with unique green profile, produced through Firgood®, a revolutionary and sustainable extraction process; Elemi Philippines EO, which offers spicy, peppery profile with green top notes, enhancing freshness and complexity; sourced from the Philippines, sustainably harvested by independent farmers; Everlasting IG Grasse ABS an ingredient valued for its tobacco effect and certified with the Geographic Indication Absolue Pays de Grasse (by INPI) that guarantees the authenticity and the savoir-faire of the area of Grasse; and Doremox® a powerful, refined rosy note with geranium facets, enhancing accords with natural “essential oil” character, boosting fragrance performance with diffusive effect and subtle watery, fruity tonality.
Beauty from Within
At in-cosmetics 2025, visitors can also discover new opportunities in nutritional beauty solutions and explore the benefits that can be brought to consumers taking products to the next nutritional level; prospective customers are welcome to meet with dsm-firmenich Health, Nutrition & Care in room D501.
Elevated Science: Sustainable Fashion Showcase
In addition, the Customer Event on April 7th at Panama Club, Amsterdam, will delight guests with a physical and optical interpretation of Perfumery & Beauty’s science through sustainable couture, featuring runway fashion showcases and live product activations, each spotlighting dsm-firmenich’s innovation portfolio in an evocative and multi-sensorial atmosphere.
About dsm-firmenich
As innovators in nutrition, health, and beauty, dsm-firmenich reinvents, manufactures, and combines vital nutrients, flavors, and fragrances for the world’s growing population to thrive. With our comprehensive range of solutions, with natural and renewable ingredients and renowned science and technology capabilities, we work to create what is essential for life, desirable for consumers, and more sustainable for the planet. dsm-firmenich is a Swiss company with dual headquarters in Kaiseraugst, Switzerland and Maastricht, Netherlands, listed on the Euronext Amsterdam, with operations in almost 60 countries and revenues of more than €12 billion. With a diverse, worldwide team of nearly 30,000 employees, we bring progress to life every day, everywhere, for billions of people.
www.dsm-firmenich.com