59%
global consumers are buying more sustainable products than in previous years
On a sustainability journey? Let us be your compass.
Among the many challenges consumers face today, environmental concerns are among the most pressing. With climate change now a stark reality worldwide - ranking as the second biggest global concern after the economy* - conscious consumers are seeking tangible solutions and driving a growing demand for more sustainable fragrances.
In Perfumery, we stay closely attuned to consumers’ evolving preferences through our global consumer research program. By tracking shifting attitudes and awareness around sustainability, we act on what matters most to consumers—helping our customers stay ahead and in tune with the fast-evolving market.
* New Next Now 2024 - 12.000 consumers, 20 countries
global consumers are buying more sustainable products than in previous years
consumers would accept different product features for greater sustainability
global consumers expect their future products to be more eco-friendly
Amazing scents, accounting for sustainability: that’s the philosophy behind eco-design in our Perfumery solutions and services. And to lead the way in creating beautiful, sustainable scents with measurable impact, we’ve developed EcoScent Compass®, our industry-leading science-based eco-fragrance design tool, making eco-conscious fragrance design effortless for our perfumers and our customers.
Today’s consumers are on the lookout for sustainable products they can trust. By using EcoScent Compass® our customers can give them just that.
We make sustainable fragrance design easier for our customers thanks to EcoScent Compass®, delivering robust sustainability data and science-backed impact claims. By embedding Life Cycle Assessment (LCA) and sustainability data seamlessly into perfumers’ creation stations, it empowers them to optimize fragrance sustainability profile and accurately measure impact – supporting our customers in the race to stay ahead in this fast-evolving conscious market.
At the heart of EcoScent Compass® is our eco-design strategy, based on three fundamental principles:
Defining a framework for Eco-design, where creativity, ingredient innovation & sustainable data unite to design sustainable fragrance solutions.
Driving transparency by providing robust evidence-based data for each fragrance created.
Empowering brands and consumers with impact-proof, consumer-ready claims and ingredient insights to support educational and engaging narratives.