Technology

Designed to deliver greater efficiencies and precision, in long-lastingness, Blooming, cooling and air borne.

Fragrance benefits

Long-lasting

For fragrance that last for hours, days, weeks​.

Bloom

For a WoW effect during the wash.

Cooling

For freshness that reinforces hygiene efficiency and comfort.

Name TBC Air care devices

For optimized the fragrance delivery through air care devices.

82% of global consumers are looking for long lasting freshness

Consumer XXX

Long-lasting
A beautiful Asian woman with curly hair is dancing, waving a white cloth against the blue sky with clouds, wide angle shot from below. Manifesting freedom, hope, aspirations, and faith. Conceptual modern fashion, elegant minimalist style

Capsules

Designed to deliver uncompromised long-lasting freshness from wash to dry.

Portrait of a beautiful young woman.

Release Technology

Developed to make some volatile fragrance notes that consumers love last for weeks.

Mature woman with wireless in-ear headphones running at beach; Shutterstock ID 2304692853; purchase_order: P&B Loop 1&2(26)-1*.16.01.2024; job: ; client: ; other:

Long-lasting in Fine Fragrance

Change in fragrance character between dry stage and wet stage​.

76% ​of people say scents bring pleasure to my life​

Consumer XXX

Bloom
A little girl has fun after freshly laundered bedsheets are hung on a washing line outside. She flings the bedsheets open as if she is performing in a play, whilst making a comical face.

Capsules

Biodegradable water activated capsules for dry base products.

187653256

AI Blooming model

Predictive AI fragrance design blooming model.

Washing with shower foam for washing the body in female hands. Relaxation and beauty treatments. Natural beauty, daily skincare routine. Moisturizing, cleansing

Fragrance character change

Change in fragrance character between dry stage and wet stage​.

Consumer quote

Cooling (for oral care specifically)
For freshness that reinforces hygiene efficiency and comfort.
African woman wearing floral garland smelling flower at public park; Shutterstock ID 1896142972; purchase_order: P&B Loop 1&2(26)-1*.16.01.2024; job: ; client: ; other:

FREEZEBLAST™

Menthol enhancer for instant cooling impact.

Carefree woman with tousled hair against sky at beach; Shutterstock ID 2150314181; purchase_order: P&B Loop 1&2(26)-1*.16.01.2024; job: ; client: ; other:

FREEZESTORM®

Long-lasting freshness market reference.

The best comfort on a cold day

​FREEZEWAVE™

Cooling accord to deliver performance at all moment of truth.

Close-up of young mixed-race woman applying white face cream face, face mask, eyes closed, smiling,with turquoise background

NOVASENSE™

Range of sensates beyond cooling (hot, tingling, bitterness masking).

Consumer quote

Name TBC Air care devices
For optimized the fragrance delivery through air care devices.
Happy woman drying long hair in bathroom

AIRBORNE

Waxes, gels and reeds as air care delivery devices.

Close up of steam from the air humidifier during heating period, surrounded by houseplants. Plant care. Increasing moisture in the apartment. Plant care.

AROMAREED

Full solution (fragrance oil + solvent) reeds.

Let's connect

Interest to learn more about our innovation? Connect with our fragrance experts.

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